Here is a link to an article published June 22, 2007 on ecrans.fr a release site on the sale of masculin.com for 150,000 euros - the largest transaction ever published on a domain name in French. com:

Des-names-in-or.com

As we know, the Internet research revolves mostly around engines such as Google, Yahoo or Live. But there is another way of research currently underestimated and many virtues, however: direct navigation. This technique is to directly enter a domain name in their browser in order to achieve results faster but also more focused and refined. Example: I am looking for circuses in France, directly cirque.fr I type in my browser.

Yet businesses adapt gradually to this mode of research ever more popular with potential customers that represent the population of Internet users in acquiring generic domain names to attract traffic to natural or aggregate targeted traffic. Example, I am the circus "Circus Lambda" and instead of spending sometimes substantial annual sums in sponsored links on search engines, I invest in the domain cirque.fr and gives me a competitive advantage certain .

Link to full article

Record published the 07/06/07 on the Journal du Net and directed by Frantz Grenier. It is mainly about the parking issue of domain names, including the difference between the service of using his domain names not used as a platform targeted advertising by leveraging their natural traffic and sites says "Made For Adsense" by which webmasters excessively exploit the system of sponsored links from Google by focusing mainly on influx of traffic generated artificially through referencing in search engines.

Link to full article